When I produce my adverts for tv and radio, one thing i need to consider is the legal and ethical issues. This is because it will allow me to stay within the uk's laws and ethics and ensure that i will not get fined.
TV - In order for there not to be copyright on tv, i will have to ensure that any background music that will be played is featured/ mentioned at one point of the advert or to create my own.
Radio - To make my advert appealing to all audiences, I will be doing the voice over as a female to attract the female audience however the advert will be based on young adult males to ensure that its not only for the male attraction as chocolate is edible by both genders.
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