My experience:
when it comes to handling a camera along with the camera angles and the settings, I'm advanced as I have had a year of experience in film studies and I know how to use the camera and edit the videos for business as well, its all interlinks with each other which helps me have more knowledge and skill. Marketing campaign I have knowledge however not necessarily any active skill done towards shooting or creating one. This is because I am aware of the editing process and the software that I would use when drafting and making final marketing campaigns for the chocolate.
On the other hand, The things I will develop my knowledge and skill on is; how to use the editing software's in a deeper understanding, what individual skill I will need to ensure the advert is at its best ability and professionalism, what type of adverts advertise in specific ways and how it is successful for them individually to then see how it will be successful for Cadburys campaign and last but not least what will directly make the audience desire to enjoy and be eye-catching to the target audience that should impress them.
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